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Best Ways to Reduce Expenses Using eZnetERP Software.


If your business engages in distribution, manufacturing, retail, reducing costs will be an important pursuit. Increased revenues lead to increased expenses — something you’ll be keenly aware of if you experienced.

While it’s too late to make big adjustments to your enterprise resource planning (ERP) and distribution systems in time for the end-of-year-spike, now is the time to take a big-picture look at your processes so you are prepared for the next seasonal peak.

Many businesses aren’t doing the basics as well as they could. Here are a few things to consider when looking to reduce your costs:

1. Inventory is expense.

Everything in your warehouse is incurring a cost. This year make sure that your erp software solution allows you to manage your warehousing costs efficiently.

The best way to do this is to keep inventory as low as possible by implementing systems that allow you to treat your warehouse as a node in the link between your supplier and customer, and not as a home for goods.

You should also use your ERP system to identify slow-moving inventory and price it to reflect its higher warehousing cost.

2.Manual processes equal added costs.

There’s no longer an excuse for slow and mistake-prone manual systems of any kind.Business-wide electronic and real-time tracking will not only reduce costs by improving processes within your business, it will also make you more attractive for customers (and suppliers).

Use your ERP system to share your data with customers and suppliers so that they know what you have stocked, what you can source, where products are and how long they’ll take to arrive. Doing so will help to move your inventory — creating revenue while reducing storage costs.

3.Prioritise cost reduction.

Make reducing costs a priority by creating KPIs around expense reduction. If you don’t have one already, create a dashboard view of your expenses, report on them, and ensure that the business is aware of where its costs lie.

It may not be as glamorous as sales, but reducing costs plays just as valuable a role in improving profit.

4.Embrace E-commerce.

E-commerce is the most revolutionised way of selling products in a relatively low cost way. By introducing self-service functionality for your customers, you can drive new sales opportunities by extending the hours you can trade and regions you can target.

Providing a self-service portal for customers also frees up your customer service resources. The availability of real-time data from the ERP system onto the store front allows customers to view available inventory, latest order status, and track shipments with tracking numbers. This helps in reducing your cost of operations and improves customer experience with your store front.

Another benefit is that all web sales information will instantly appear into your ERP system. So with the most up-to-date web sales information and inventory, the ERP user can properly plan the purchase and thus reduces the inventory cost.

How eZnetHRMS Payroll Management Solutions can Efficiently save you Time and Money


The Payroll Management System is critical to a business as it deal with key financial aspects of the company. Payroll system basically deals with the management of employees’ salaries, compensation, deductions, etc. Although payroll is traditionally an accounting job but with the advent of software tools, these tedious manual jobs are made easy and accurate.


Software like eZnetHRMS is a HR payroll software maintains complete employee database and give full and accurate information of any employee instantly. The use of a good payroll software not only saves a lot of time in calculations for payments but also the money spend on that manual labour

Here are some of the uses of payroll software which reduces time and money:

Faster processing of Payrolls: Payroll is a repetitive process in any organization. Hence, it can be automated such that with minimal entries like leaves, deductions at source, etc., the monthly pay-slips are generated.

Error free processing: Manual processing of payrolls would normally take more than a week if done accurately. Since, manual calculations are error prone, taking into effect the errors and labour hours to process the payrolls every month, it is sensible to buy a software to do payroll management than to leave it at the mercy of manual labour.

Reduction in training: Payroll management is a very complex and risky accounting procedure the staff needs to be high-skilled. For this, any company needs to invest heavily to be competent to carry out manual payroll management. Instead, one or few qualified personnel are required to manage whole company’s payroll using the software.

Safety and security of data: The data generated in software will be safe compared to conventional data stored in Microsoft Excel, which are prone to corrupt at any time. The software ensures data security and data theft. Also, periodical backup will be taken and stored properly. This again saves a lot of time and money to regenerate data, if lost.

Analysis of data: The data once entered in the software is stored permanently. All data can be retrieved and analysed at any point of time of any employee. This cannot be achieved during manual processing and storage of payroll system.

In light of the above benefits, it is advised to switch to software payroll management system that not only saves a lot of time and money but is also hassle-free and easily manageable. The company should consider above qualifications before buying any payroll software.

How a CRM can Help you Acquire New Leads.


Utilising a CRM is about more than just managing existing customers. It’s also about the ability to easily add new customers into the mix. Social media is one of the most effective ways to improve your existing customer base and reach out to new customers.

Read on to learn some of the best ways to bring in new leads with social media.


Social media goes beyond customer service or answering questions that relate to your brand. You can also track trends to learn about data in your product category and industry. These data points are all valuable for refining new hot leads into your CRM software.

Stay Responsive

In this instant society, customers want a quick response on social media whether it’s a question or a comment. Make sure you have a social listening plan and set goals for customer service to respond to all of the messages they receive.

Using the Call-to-Action Button

Facebook implemented a new feature at the end of last year known as “Call to Action”. This feature allows a client to book a meeting, sign up, or contact you, among other things. This is a great way to prompt action as soon as possible and begin that important relationship with your new customer.

Social media marketing is all about sharing content, but it’s crucial that you share images a lot! Tweets that have photos, for example, are twice as likely to be retweeted by other Twitter users (thus getting your name out there to other consumers). Increased engagement is likely when you regularly use images.

Social Advertising Works

You should always be expanding the reach of your audience, but it’s not always easy to do this on social media. Within apps like Facebook, for example, you can generate a look-a-like audience that is similar to a specific sector that has a lot of value, like your email subscribers. This gives you a new opportunity to broaden your reach and adding people who have similar characteristics to your world.

From Audience to Customers

Active Audiences can help you reach new customers in addition to customers you already know. You can use specific targets, like a group of people who signed up for last month’s webinar or participants of a recent conference. When you know what this group is interested in, you can target them with additional information and enhance your existing relationship with ease.

Use these tips to stay on top of social updating and effectively get these customers into your cloud-based CRM software for good.

Cloud-Based HRMS: 94% of Businesses Are Now On Board


Self-service and online-based HR solutions are becoming more commonplace as human resources managers and small business owners look for a way to provide their employees with accessible, valuable information while saving time on the document, employee and culture management. From new hires forms to payroll changes and company policies, the paperwork piling up on the desks of HR departments is nothing new. What is new are the software tools and technology at the disposal of human resources professionals. Often times, organizations that successfully adopt sophisticated HR technology tools outperform those that do not. Here’s how your business and HR team can take advantage of the software options available.

Recruiting and Hiring

Employee management starts with candidate management. Recruiting and hiring the best is a focus for most businesses, if not all. Recruiting software can help your business streamline the candidate review and application process. This type of HR software ensures the application process is the same for every candidate and filters low-quality or inexperienced applicants so your business only sees the best. In one eZnetHRMs software, the organization notes that online recruiting can cut cycle times by 25%, and can reduce recruitment costs by more than $8,000 per hire-a 95% reduction . When choosing a recruiting software solution, look for one that addresses your needs now and in the future. You want a scalable system that can grow with your business.

Employee and Document Management

While a company can’t solely rely on software to communicate benefits, plans and other information to employees, an HR form or document management system can help your business streamline the onboarding and initial HR education of new hires. As policies change, employees need to be updated and aware of the changes. An e-learning system can help you onboard new employees, effectively communicate benefits or company policy changes and address employee questions. Although this type of e-learning technology is not yet as widely adopted, nearly 60% of recently surveyed organizations indicated they have implemented e-learning or are planning to do so within the next year. While simple solutions may be more budget-friendly, you want a system that meets the needs of employees and managers to make each more efficient. A self-service application can help; nearly 90% of recently surveyed organizations indicated they had or were planning to implement one.

Payroll and Compensation

Staying on top of payroll and changing tax policies isn’t an easy task. Small business owners who cut checks and process payroll by hand are sacrificing time and potentially risking lost profits due to errors. Most organizations use automated payroll processes and if your business isn’t already, it’s time you did. SHRM also noted a recent survey shows that 61% of organizations use e-compensation systems or plan to implement them in the next year. An automated payroll system provides your business with easy access to salary and compensation information and costs. As you add more employees and develop a compensation system, your e-compensation software can help you ensure employees are paid appropriately.

HR professionals increasingly offer computer-based, self-service applications to their employees. Increased use of HR often leads to lower human resources costs, improved communication and delivery of HR, more employee participation in HR, and more strategic involvement by the HR staff. Online-based HR solutions can help your business manage recruiting, employees and all the necessary forms, and streamline HR management as a whole to make your business more efficient.

Six Criterions For Selecting The Best ERP Software Services In Delhi NCR


ERP or enterprise resource planning has changed the way businesses conduct themselves these days. It allows organizations to manage their given resources in an effective and efficient way to maximize profits.

What is an ERP software?

Enterprise resource planning is a set of applications which help organizations manage their businesses systematically. It automates several back office processes like services, technology and human resources improving the efficiency of your organization. It integrates all the operational activities within an organization including inventory planning, manufacturing, product planning, distribution, sales and marketing, human resources, accounting and finance.

An ERP software provides real time data of your organization allowing you to base your decision making on actual facts and figures rather than the rule of thumb or gut feel.

Types of ERP

Broadly there are two categories of ERP, on premise and cloud based ERP. When hardware is installed in your premises manually it is referred to as on premise ERP, while cloud ERP is based online and is offered as Software as a Service (SaaS) platform.

How to select the best ERP software services in Delhi NCR

Planning to purchase an ERP system for your organization but, confused of the choices that flood the market. Procuring an ERP software is not an easy decision to make, it could become a daunting task for those who have to buy and then get it implemented. To select the best ERP software services in Delhi NCR, here are the top criterions which you should follow when contemplating the purchase.

Like in any other business, ERP software services providers would also swear by their product. And, why shouldn’t they? After all it is their business and they are there to make profits.

6 criterions you should follow when selecting the best ERP software services in Delhi NCR

1. Define your organizations objectives and goals

You first and foremost need to assess your goals, why do you need an ERP software. Or, if you are a second time buyer, what are the reasons that you want to change to a new ERP software. Also, are you looking for an ERP system to increase efficiency of your organization? Or, do you want to increase your profits with the given resources that you have. Or, do you want to speed up the launch of your product so that you can corner additional market share.

2. Find out the actual cost of an ERP solution

A detailed cost benefit analysis is a must before the final purchase is done. Evaluate, see and compare the features on offer vis-à-vis the price. Find out how much you have to pay upfront, or how much you have to pay on a recurrent basis. You also have to factor in the cost of upgrades and maintenance charges. Do also try to figure out whether there are any hidden costs that you are unable to fathom. Also, consider the total cost of ownership including, software hardware and vendor support. Finally, calculate the ROI, after all it is all about maximizing your profits.

3. Functionality requirement of ERP software

Always consider an industry specific ERP system with features that suit your business needs. Your organization’s specific requirement would decide the features you are looking for in an ERP system. Try to figure out day-to-day functions and how the ERP system would help your organization.

4. Technology and scalability of ERP solution

It is also important to know whether the ERP system would be customizable to your business needs, it should suit your specific business processes. Also, the ERP solution ought to be technically compatible to your organization. The solution should be scalable to the growing needs of your organization, both in terms of users as well as data.

5. Factor in mobile users

With the concept of mobility and BYOD on the rise across industries, your ERP solution should be accessible on smartphones and tablets. Ensure that your employees remain productive on the go.

6. Involve upper management and consider change management

Getting complete support from the upper management is an important point which should be worked upon in case your organization is planning to buy an ERP software. Equally significant is your team’s backing. Adopting an ERP system means a lot of change for the functioning of your organization and it cannot be successful unless the team is up for it.

If you are looking for the best ERP software services in Delhi NCR which is cost effective and scalable, you should think about using eZnet ERP.

eZnet ERP is a self-hosted cloud based ERP application which provides 24X7 expert support and has all the features that can take your organization to the next level.

eZnet ERP provides a 360-degree overview of your business and it also effectively manages all your processes and customer relationships.

Seven convincing Reasons Why You Need ERP Software Solutions


If you are in the know of what and how ERP software solutions can help your organization you must be using one by now. But, several companies still think that an ERP software is beneficial only for big guns. As much as it helps bigger companies, ERP software solutions equally, if not more, benefit small to mid-sized organizations. They think that operations small in magnitude can be dealt with ease and simplicity, but just sample this:
According to Aberdeen group, mid-size companies with the help of real time and accurate information of daily operations can make smarter decisions that allow them to reduce their operational cost by 23% and lower administration costs by 22%.

What is an ERP solution?

So what exactly is ERP or enterprise resource planning all about? An ERP software gives you real time organizational data which allows you to base your decisions on facts and figures rather than the rule of thumb. It is a set of applications that help you to manage your company more systematically. It automates and streamlines your business operations and processes including technology, services and human resources to improve efficiency of your organization.

7 convincing reasons why you need ERP software solutions

It would not be wrong to say that the benefits of adopting an ERP system offset the time, money and energy you invest in implementing the software into your organization. Here are 7 convincing reasons why your organization should be using an ERP software, sooner rather than later.

1. Get real time data for decision making

Most often organizations base their decision making on precedence, rule of thumb or gut feel, as actual information is either not available or comes in late. But, with an ERP system in place you are able to take decisions based on real time data. This significantly improves the quality of decision making, which can save you money and enhance customer satisfaction.

2. Save costs for your organization

From supply chain management to product development and from IT and HR to management, an ERP system integrates your business processes which increases cost efficiency. An ERP software eliminates duplication of effort as everyone works on the same system saving your organization money and time. Also, you don’t need to train users on different systems which improves cost savings. Moreover, an ERP system improves your daily operations that lets entrepreneurs take smarter decisions saving you a lot of money.

3. Improve productivity of your organization

An ERP software improves operational efficiency and saves time by eliminating duplication of work which increases productivity. This in turn increases the efficiency of your workforce that enhances profitability of your organization.

4. Increases efficiency of your set up

An ERP system increases the visibility of your day-to-day operations and it becomes easier for you to get hold of various reports, as and when you want them. From statement of expense and customized reports to income statements and shipment order, you can get all the information at super-fast speed. This improves your decision making which in turn increases the efficiency of your organization.

5. Benefits production and inventory management

An ERP software can bring in a lot of improvement if your company uses inventory and has a production facility. It keeps you posted on exact production requirements. It also helps improve production and facilitates timely deliveries.

6. Increases customer satisfaction

If you think an ERP software is only to integrate internal processes, you are wrong. It also helps in keeping your customers satisfied. From generating leads to acquiring new customers, including their retention and support, an ERP solution helps you all the way through in customer lifecycle. When you look after your customers, keep your promise and deliver on time then there is no reason why they would not be happy.

7. Accurate and faster financial reports

Transactions are automatically processed with an ERP system in place, which also generates financial reports making period-end closing convenient. It points out mistake so that you can immediately check and correct the repetitions which makes closing a big headache.

The extent of benefits ERP software solutions can provide are enormous. It is time you shift to a new and modern eZnet ERP which will take your organizations to greater heights.

eZnet ERP is a cloud based application which provides 24X7 expert support so that you can focus on the growth and development of your organization.

eZnet ERP gives a 360-degree overview of your business which improves your decision making and increases your company’s efficiency.

Five Myths About Enterprise Resource Planning


As per Gartner, Software-as-a-Service ERP market is projected to grow at a CAGR of 28 percent.

Enterprise resource planning is a business management software which provides real time analysis, collection and storage of data for core processes within an organisation. It integrates numerous business processes and streamlines the flow of information among all departments providing transactional databases for error free decision making.

A multi-billion dollar industry, ERP software is a fast growing trend in the Indian market. Though, believed to be an indispensable management tool, yet there are some misconceptions that still surround enterprise resource planning. These myths at times hold back entrepreneurs from taking the final plunge into the ERP waters. Let us discuss here some of the myths about ERP.

5 myths about enterprise resource planning

Misplaced expectations, flawed assumptions, faulty information and promises are some of the main reasons why ERP implementation sometimes fail. The blame then is conveniently shifted to the misconceptions. The best way to dispel these myths is to educate the buyers before they go in for ERP implementation. Here are 5 misconceptions pertaining to ERP:

1. It is only for big businesses

This is a big one. There could have been some credence in this argument during the initial years of ERP. But, with the technological advancements and increased customisation, ERP now is equally effective for small and mid-sized businesses. Rather than having different business functions most companies, whether big or small follow similar business operations. Every organisation has an account department, purchase and customer support function and manufacturing and transportation needs, the difference is only in the scale of enormity.

2. ERP is Expensive

Again, this could be the case for high-end and advanced ERP solutions. But with the advent of mobility solution and cloud computing it is now affordable for companies of all sizes. The type and amount of customisation are the two main factors on which the cost of an ERP system escalates. When companies get too bogged down on the functionality front only then the cost of an ERP system seems to be expensive.

3. ERP implementation is a long drawn process

There are several factors that determine the time that is required for implementing an ERP system. Number of users, size of business operation, amount of customisation and management expectations are all important aspects that dictate implementation time. Also, apart from a dedicated implementation team, you need to select a vendor who can provide excellent technical support, regular upgrades and consistent training for successful execution.

4. ERP systems are only to impress customers

An ERP system primarily increases the operational efficiency of your organization. An efficient organization results in the production of quality products and offers excellent services. This increases goodwill among customers and also improves their level of satisfaction. Therefore, an ERP solution has much more to offer than to just impress customers.

5. An ERP system is only for the benefit of the top executives.

As an ERP system provides real time information, it does help top executives in the decision making process. But, the benefit percolates to the middle and lower level executives as well. With improved planning and communication and by eliminating duplication of effort it helps employees perform better across the organization.

Hence, if you want to improve the efficiency of your organisation, increase profit margins and keep your customers satisfied, it is time that you start thinking about eZnet ERP.

With 24X7 expert support, eZnet ERP can make the process of implementation convenient for your organisation.

eZnet ERP is self-hosted cloud based application that also provides complete overview of your organisation.

Four Ways A CRM Can Help Your Sales Team Achieve Their Targets


53 per cent of top performing organisations adopt a CRM to improve their sales productivity – Brainshark’s Anne Lambert and Forbes Insights

The customer relationship management market in India is on a clear northwardly trip and is expected to sustain the double digit growth figure in the years to come.

As per Forrester Research, this age is the “age of customers”. Today’s customer is more informed, aware and impatient. You really have to work hard and keep up to their expectations if you want to retain them. Then, how do you do justice to your customers. The only tried and tested formula to increase customer satisfaction is to use a CRM system. And, one of the main reason for companies embracing a CRM is to provide their sales team the much needed thrust.

Be it a product or service, sales as we know is the backbone of almost all the organisations. A CRM system helps the sales team to better organise themselves to further add value to their customers. So, how does a CRM system help your sales team save time and perform better? Here are 4 ways that a CRM helps:

4 ways a CRM can help your sales team

1. It pays to understand the need of your customers

It always pays handsomely when you understand the needs of your customers. When there are hundreds of customers to manage, understanding everyone’s need before you call them up is a tough ask. How much time do you spend on digging out information before making a call to your client? Sifting through each email and message anyways would take up a lot of your time. This is where your CRM system would help you.

Instead of wasting hours, you can get the relevant information in a few minutes if you go through a CRM system. Your CRM is the powerhouse of all your customer’s information. Stored in one single location and available for each member of your team, you can get all the details you are looking for. From their preferences to their purchase history, a CRM software throws up each and every detail. You get to see all the present and past interactions that anybody has had with the customer from the company.

This allows you to provide personalised service to your customer and that is what clients these days look for.

2. Stay up-to-date and connected

CRM features like email integration, shared calendars and document templates keeps everyone in your team connected and informed. You also get to see which selling patterns work best for your line of product or service. It also improves communication between your sales team and the management.

3. Save time

As all the customer data is stored in one place you don’t need to waste time when searching for client information. You don’t have to go through all your email for one single data. Moreover, utility of cloud based CRM gives your sales team the access of client communication, sales analytics, task management and forecasts from anywhere and at any time. This gives them more time to concentrate on their primary task of selling. The misconception of sales people that they would have to spend more time on entering data into the CRM system is a misplaced notion.

4. Improves efficiency and productivity of your sales team

Working hard is good, but doing it smartly is certainly better. Business cards, notepads and spreadsheets are bygones. A CRM system provides a 360-degree view of all your clients, every single bit of information is available in one place. No more hunting for leads. You don’t have to waste time on generating good leads. You get more quality time to concentrate on your sales call. It helps achieve your target much faster.

A CRM system assists your sales team to optimize their day-to-day schedule and set the right priorities. You are able to contact your prospects on time and none of the client is ignored. This increases your efficiency and productivity.

If your organisation is not using a CRM system then your sales team is missing out on revenues big time. You should get eZnetCRM now.

eZnetCRM is a cost effective CRM which is easy to navigate that can take care of all your sales teams’ requirements.

eZnetCRM also provides a complete overview of all your customers and business. It increases efficiency and productivity of your sales team driving revenue for your organization.

Six Tips Of How To Select A Web Design Company That Can Create And Maintain Your Website


With growing digitisation, mobile connectivity and Internet penetration, India has thrown open a plethora of opportunities on the World Wide Web which is waiting to be tapped.

If you are a businessman in India, but still don’t have a website, you are probably missing out on revenue big time. And, if you have a business along with a website, but are still not getting the desired results then you need to do a rethink on strategies front.

The main purpose of a website is to increase footfall and augment profits. If you do not have a website, or are not getting enough visitors then you need to read on.

Selecting a web design company for making and maintaining your website is a crucial decision to make. You should carefully weigh your options, do some research on your own and then finalise. Here are 6 tips that you should follow when hiring a web design company for designing and upkeep of your website.

6 tips of how to choose a web design company

1. Should have sufficient experience

It is important to look for a company that is established and has ample experience. You can gauge this from their number of years in operation, clients they work for and the portfolio they carry. A long term approach is always more paying. Hence, a company that is professional, has stable business operation and can take care of your long term needs is what you should look for.

Do not try to save money and hire an agency or an individual just because their services are relatively economical. This most often than not will prove to be detrimental to the success of your business.
Also, ensure that the company you are dealing with is not outsourcing the job to a third party. Therefore, the company that you engage with should have their own web developers and support staff.

2. Get your website mobile friendly

Smartphone market in India is growing at a fast pace. Many Indians now view sites on their mobile devices as well. Make sure that the company you hire makes your website mobile friendly. A must for the success of your organisation.

3. Your website should be on a CMS platform

It is your website and you should always have access to its content, whether for an update or edit. There are several content management options available. Make sure the company you hire uses a content management system or CMS software that has easy to use interface. If not on a CMS, editing or adding content would become very expensive. WordPress or Joomla are a few open source platforms, while Wix or Squarespace are proprietary based.

4. How much will they support

Support is an important function which you cannot do without and it is better that the terms are spelt out in advance. The company you hire should be able to provide timely, reliable, knowledgeable and cost effective support. Changes on the World Wide Web happen at a lightning fast speed, a professional help therefore is a must. From email to hosting and domain name to using the content management system, you might need their help at every step.

It is always better to get support from the company that is designing your website.

5. Work out the costing and timeline in advance

Based on your requirement, prices of websites can genuinely vary. The cost of your website would increase if you are looking for specific functionalities, or if the design is too intricate or if there are a number of pages. But, everything in terms of what you have to pay, depending of course on your requirement, should be worked out in advance.

It is also very important that before finalising the agreement you ask the company whether they can meet your timeline. Being professionals they ought to honour what they commit.

6. You should own the content and designs of your website

This is another significant mistake which should be avoided. Again, before getting into a deal you need to ask them whether they are ready to hand over all the proprietary rights of the website to you. In case your company is looking for investment capital, you should be the owner of the content and design of the website.

If you have a business and do not have a website or if you are not getting the desired results from your site you should immediately get in touch with vStacks Infotech now.

vStacks Infotech is a professional web designing services company which provides 24X7 expert support. They have ample experience to meet all your web design requirements.

At vStacks Infotech we show you how to harness the full potential of the internet. For improved growth and enhanced customer satisfaction contact us today.

Five Tips To Make Your E-commerce Business Successful


According to Statista, Indian mobile phone internet user penetration is expected to reach 37.36 percent of its total population in 2021.

With the growing digitisation, expanding mobile smartphone market and ever increasing middle class aspiration, India is one of the most promising ecommerce markets worldwide. If you are planning to be part of this internet revolution and want to start your online store you are at the right place, read on.

It is right that there is a lot of scope in an ecommerce business, but not everyone is making big money. Why?

There is tremendous amount of competition in the ecommerce industry. Everyone it seems wants to make it big like Flipkart, Snapdeal or Myntra. Sure, you can emulate them, but you need to have a strategy in place, work hard and most importantly understand what is right for your ecommerce business.

5 tips to make your ecommerce business a success

To make a mark in the ecommerce industry that is poised to touch 5.092 trillion rupees in 2020 (estimated ecommerce retail sales according to eMarketer), you need to follow some ground rules. Here are 5 tips that can make your business a roaring success:

1. It pays to invest in web design

Perception plays a crucial role in the virtual world. A positive opinion can result in a conversion, while a negative view would lead to clients abandoning your site. A professionally designed website reassures the client, while a slapdash design raises suspicion. There are too many frauds happening on the internet every day. Your site needs to look genuine and appear convincing. After all, the person who is spending his or her hard earned money to purchase merchandise from your site needs some reassurance upfront.

This is where a website high on quality wins the race. Hence, the reason why you need professionals to work on your website.

2. Strategize before the launch

A well thought out strategy before the launch can take your ecommerce business to greater heights. On the contrary, an ill-planned launch can take the steam out of your business.

To start with, think if your business can have a niche of its own. Decide on your marketing plans in advance. Also, firm up your SEO and social media tactic appropriately.

3. Hunt for your customers

There are many ecommerce businesses on internet, some are thriving, while others are struggling to cope. If you want your online store to do roaring business then you have to work hard to achieve it. It is your responsibility to bring customers to your site.

Find out where you will get your target audience. You need to figure out what works for you – social media, PPC advertising or link building. To make your ecommerce business successful driving customers to your site is the only alternative.

4. Have fast web page load speed

This one can kill your sales. Nothing is more frustrating than slow web page load speed. Customers these days do not have the patience to click and wait endlessly for the product page to load. If it takes a lot of time then customers most often than not abandon your site and try another site. And, customers abandoning a site is the worst that can happen to your ecommerce business because studies show that most of them never come back.

It has been conclusively proven that even a one second lag in page load speed can cost an ecommerce major millions of rupees.

5. Let your customers vouch for your site

A satisfied customer is an asset for your business, make them your brand ambassadors. Add a page of reviews and testimonials on your site. Nothing can be more credible than customers themselves vouching for the veracity of your products or services. This is a sure shot way of increasing your sales.

6. Make sure your checkout process is fast

Complicated and slow checkout processes are a big irritant with customers. Always ensure that your checkout process is fast, simple and easy. The easier the checkout process greater would be the sale generation. Create several payment options for your customers, save their billing details and eliminate account creation to make the checkout process smooth and simple.

In case you are planning to start your ecommerce business, or if you are not getting the desired result from your online store, contact vStacks Infotech today.

From a great website design to planning and fast web page load speed to managing your social media campaign, vStacks Infotech can actually make your ecommerce dream a reality..

vStacks Infotech is a professionally managed company that provides complete ecommerce solution to your business.